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With Lady Gaga’s upcoming tour kicking off on July 11th, new merchandise inspired by her latest world tour and her album MAYHEM has been released on her official online store with a mysterious message "Your prophecy awaits in the cards..." The collection features artwork and new posters reflecting themes from her world tour, The Art of Personal Chaos, as well as songs from MAYHEM, including "Killah," "Vanish Into You," and even the unreleased track "Princess Die." You can browse the full range of designs now on her official shop at this link. Lady Gaga's website also features a new tarot-inspired mini-game that points fans to a random merchandise item. Some cards seem to reveal unknown lyrics. -
Our official fan reaction project, MAYHEM: Little Monsters' Return, premieres today on YouTube. Join us as we revisit the excitement of hearing Lady Gaga’s new album for the very first time, captured through heartfelt reactions and commentary. This compilation preserves a milestone moment in Little Monsters’ history, celebrating one of our community's most unforgettable years. The premiere kicks off today at 1:00 PM PT (4:00 PM ET, 8:00 PM GMT, 10:00 PM CET) and will last 1 hour and 40 minutes. After the premiere, the video will be shared with Lady Gaga and her team. - Earlier
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LadyGagaNow is excited to announce a new contest! We will be giving away signed MAYHEM merchandise to two lucky winners. All you have to do is show us your MAYHEM Ball outfits! We want to see how excited you are for this tour and can't wait to see the creativity of Little Monsters. We will be picking two of our favourite looks based on creativity and how much your outfits honour Lady Gaga and the spirit of MAYHEM. Two lucky winners will be chosen and will receive signed MAYHEM CD's! The contest is open to participants worldwide and the rules are as follows: Follow LadyGagaNow: Make sure you are following us on Instagram and X. Set your profile to public: Ensure that your Instagram and X profile is set to public so that we can view your entry (Or we follow you back). Submit your entry: Post a picture and/or video of yourself in your MAYHEM Ball outfit, then tag @LadyGagaNowNet and hashtag #MAYHEMBallContest. One entry: Please submit only one entry per social. Multiple entries will result in disqualification. Not going to the MAYHEM Ball? That's okay! You are still able to submit outfits inspired by Lady Gaga's seventh studio album! Get creative: We want to see outfits that best honour the chaos of MAYHEM. Submissions can be made starting today, and winners will be announced on August 16, the one-year anniversary of the release of "Die With A Smile". -
Lady Gaga’s fan music video “Abracadabra: From Fan to Featured” has won multiple awards today, including a Gold Lion and four awards at the New York Festivals Advertising Awards. The fan video, created in collaboration with Mastercard Priceless and directed by Parris Goebel, received the following honors at the New York Festivals Advertising Awards: GRAND: Branded Content / Entertainment GOLD: Branded Content / Entertainment GOLD: Collaborations & Partnerships SILVER: Activation & Engagement Lady Gaga, Michael Polanski, and Bobby Campbell are listed as recipients of the awards. As if that weren’t enough, the special project also won two Lions at the 2025 Cannes Lions International Festival of Creativity, including a Gold Lion: GOLD: Fan Engagement / Community Building (Abracadabra) BRONZE: Social & Creator (Abracadabra) -
Lady Gaga & Bruno Mars’ Hit “Die With a Smile” joins FORTNITE Festival this June. The global smash hit "Die With a Smile" by Lady Gaga and Bruno Mars is set to debut in the upcoming season of the FORTNITE Festival on June 18. Bruno Mars has just been revealed as the latest featured artist in FORTNITE Festival, the free in-game music experience within the Fortnite universe, where top artists are celebrated through added songs and exclusive cosmetic skins. Lady Gaga, who headlined the festival last year, brought her Chromatica aesthetic to life with iconic tracks like Bad Romance and Applause. Her festival appearance was a global hit, with artists like Kesha still using Gaga-inspired skins in-game. This month, Gaga’s close collaborator Bruno Mars joins the star-studded lineup. His arrival comes with the Grammy-winning, record-breaking single "Die With a Smile" and a brand-new skin modeled after his look in the song’s music video. For full details, visit the official Fortnite website. -
Lady Gaga is bringing The MAYHEM Ball to Japan in January 2026. She'll be performing first in Osaka's Kyocera Dome (51k capacity) on January 21 and 22 before taking the tour to the Tokyo Dome (55k capacity) on January 25, 26 and 29. Mastercard pre-sales for all Japanese shows begin on Wednesday, June 11, general sales starts on June 18. You can find more info in our Tour Page. Prices and details about all the dates in Japan can be found on the official website. The last time Gaga performed in Tokyo was during The Chromatica Ball when she played a sold-out show at the Belluna Dome on September 3, 2022. The MAYHEM Ball is slated to kick off on July 16 in Las Vegas. -
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LOCATION: Kyocera Dome, Osaka DATES: January 21 2026 - January 22 2026 GENERAL SALE: June 18 - General Sale: Jan 21, Jan 22 PRE-SALES: June 11 - Mastercard Presale: Jan 21, Jan 22
